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Children's

GrowB LogoGrowing up is hard to do, but it doesn't have to be with GroWB GuaranteeTM. Purchase a kids bike at WB, trade it in when it's time to upgrade, and get 50% of the original bike purchase towards their next bike!

Playground Rules:

Only available on bikes that were originally purchased from WB and must have been purchased within the last 2 years. Applies to all hardtail bikes with wheel size of 24” and smaller. Full suspension bikes not eligible. Credit must be used at time of trade-up toward a new bike of equal or greater value. Return of the used bike and the sale of the new bike must be on the same receipt. Proof of purchase may be required. $375 cap on trade-in credit. Cannot be combined with other offers or promotions. Original purchaser only. No credit given for accessories or modifications. Bike must be in riding condition. Any repairs required will be deducted from the credit amount.

Specialized Hotrock 24
$500.00
Your little one might love to ride, but that doesn't mean they'll be doing Trans-Provence this summer. That's why Specialized made their Hotrock 24 with plenty of gear range to tackle the neighborhood hills, and enough front end travel to ride beginner's trails confidently. Of course, it also features a lightweight, yet durable, A1 Premium Aluminum frame that's designed to take a hit while they find their legs on the pump track. Chatter and bumps, meanwhile, are handled by the coil-sprung SR Suntour fork's 50mm of travel. Then there are a whole host of other components that are plenty tough enough to stand up to your little ripper, so you can rest assured that you'll be spending more time riding with your kid and less time waiting in line at the repair counter. - Tough, light, and durable, the A1 Premium Aluminum frame is built to stand up to years of tough riding. - SR Suntour suspension fork offers 50mm of coil-sprung travel that smooths out bumpy, rough terrain. - The 8-speed Shimano Tourney shifts smoothly and is tough enough for abuse.
Specialized Hotwalk
$224.99
Your little one will learn balance quicker than ever with Specialized's Hotwalk. It uses a lightweight, aluminum frame with an extremely low standover height so they have plenty of room to use their feet to propel themselves, while the comfy seat lets them sit down and coast when up to speed. The kid-friendly Hotwalk geometry makes this a perfect bike to introduce your child to the wonderful world of bicycling.
Specialized Jett 16 Single Speed
Kids move fast, and grow faster. At times, it can seem like there's a small window for the perfect bike fit. The right bike for a young rider is a delicate balance between too small, too big, and a short-lived just right. If we're going to inspire the next generation of riders, we need to keep kids comfortably riding longer. The Jett is designed so that you'll never fear the growth spurts. We did our homework to understand how kids grow—spoiler alert, kids' arms and legs grow more rapidly than their torso. We took to the books and designed a bike with child-specific touch points that withstand the development of young riders. The Jett is uniquely adjustable, perfectly proportional, and child-liftable, you'll always be set to Jett. The Jett Single Speed features an adjustable handlebar that allows kids to fine tune reach as their arms grow. The narrower saddle and grips were informed by a Retul study on kids to be the appropriately size, with handbrakes on both the 16-inch and 20-inch. And what's more, we designed the frame and reviewed every component to make the Jett one of the lightest bikes on the market. You're going to have to beg them to get off this bike. - We designed the Jett Single Speed to be uniquely adjustable with longer seatposts and adjustable handlebars so kids can dial-in the perfect riding position as they grow. - Every detail of the Jett Single Speed, including the 130mm Bridge saddle, narrower-diameter grips, and short-reach, tool-less adjustable brake levers, was informed by Retul data from a kids' research group to be perfectly proportional for young riders. - A lightweight bike is simply more fun and the Jett Single Speed's all-new A1 aluminum frame, alloy fork, Pathfinder tires, and single-speed drivetrain make it one of the lightest kids' bikes on the market.
Specialized Jett 20
Kids move fast, and grow faster. At times, it can seem like there's a small window for the perfect bike fit. The right bike for a young rider is a delicate balance between too small, too big, and a short-lived just right. If we're going to inspire the next generation of riders, we need to keep kids comfortably riding longer. The Jett is designed so that you'll never fear the growth spurts. We did our homework to understand how kids grow—spoiler alert, kids' arms and legs grow more rapidly than their torso. We took to the books and designed a bike with child-specific touch points that withstand the development of young riders. The Jett is uniquely adjustable, perfectly proportional, and child-liftable—they'll always be set to Jett. The Jett Multispeed features an adjustable handlebar that allows kids to fine tune reach as their arms grow. The 2-hole position cranks combined with longer seat tubes give plenty of flexibility to dial-in the optimal pedaling position. And what's more, we designed the frame and reviewed every component to make the Jett one of the lightest bikes on the market. You're going to have to beg them to get off this bike. - We designed the Jett Multispeed to be uniquely adjustable with 2-hole position cranks, adjustable handlebars, and longer seatposts so kids can dial-in the perfect riding position as they grow. - Every detail of the Jett Multispeed—including the 130mm Bridge saddle, narrower-diameter grips, and short-reach, tool-less adjustable brake levers—was informed by Retul data from a kids' research group to be perfectly proportional for young riders. - A lightweight bike is simply more fun and the Jett Multispeed's all-new A1 aluminum frame, alloy fork, Pathfinder tires, and 7-speed drivetrain make it one of the lightest kids' bikes on the market.
Specialized Jett 24
Kids move fast, and grow faster. At times, it can seem like there's a small window for the perfect bike fit. The right bike for a young rider is a delicate balance between too small, too big, and a short-lived just right. If we're going to inspire the next generation of riders, we need to keep kids comfortably riding longer. The Jett is designed so that you'll never fear the growth spurts. We did our homework to understand how kids grow—spoiler alert, kids' arms and legs grow more rapidly than their torso. We took to the books and designed a bike with child-specific touch points that withstand the development of young riders. The Jett is uniquely adjustable, perfectly proportional, and child-liftable—they'll always be set to Jett. The Jett Multispeed features an adjustable handlebar that allows kids to fine tune reach as their arms grow. The 2-hole position cranks combined with longer seat tubes give plenty of flexibility to dial-in the optimal pedaling position. And what's more, we designed the frame and reviewed every component to make the Jett one of the lightest bikes on the market. You're going to have to beg them to get off this bike. - We designed the Jett Multispeed to be uniquely adjustable with 2-hole position cranks, adjustable handlebars, and longer seatposts so kids can dial-in the perfect riding position as they grow. - Every detail of the Jett Multispeed—including the 130mm Bridge saddle, narrower-diameter grips, and short-reach, tool-less adjustable brake levers—was informed by Retul data from a kids' research group to be perfectly proportional for young riders. - A lightweight bike is simply more fun and the Jett Multispeed's all-new A1 aluminum frame, alloy fork, Pathfinder tires, and 8-speed drivetrain make it one of the lightest kids' bikes on the market.
Specialized Riprock Coaster 12
$274.99
With our Riprock Coaster 12, riding gets boiled down to its simplest element—fun. And to make sure of it, we designed the bike with tons of cool features that are easy for your little ones to use, like a coaster brake for simple stopping, wide 12 x 2.3" tires that increase stability and confidence, and tough components that will stand up to years of abuse. It's the perfect bike for your little ripper to start getting out on the trail with—we just wish that we had one when we were kids. - The A1 premium aluminum frame is lightweight and built to withstand the tough use by kids, while the geometry features an ultra-low standover that makes it easy for your little ones to fit on and grow with the bike. - Steel coaster brake is a reliable, easy to use brake perfect for safe stops and awesome skids. - 12x2.3" Rhythm Lite tires deliver tons of traction, comfort, stability, and fun over all types of terrain
Specialized Riprock Coaster 16
$299.99 - $300.00
With our Riprock Coaster 16, riding gets boiled down to its simplest element—fun. And to make sure of it, we designed the bike with tons of cool features that are easy for your little ones to use, like a coaster brake for simple stopping, wide 16x2.3" tires that increase stability and confidence, and tough components that will stand up to years of abuse. It's the perfect bike for your little ripper to start getting out on the trail with—we just wish that we had one when we were kids. - The A1 premium aluminum frame is lightweight and built to withstand the tough use by kids, while the geometry features an ultra-low standover that makes it easy for your little ones to fit on and grow with the bike. - Steel coaster brake is a reliable, easy to use brake perfect for safe stops and awesome skids. - 16x2.3" Rhythm Lite tires deliver tons of traction, comfort, stability, and fun over all types of terrain
Specialized Riprock Coaster 20
$324.99 - $325.00
Traction, control, confidence, and fun—the Riprock 20 Coaster is the perfect bike for your kid to start hitting the trails with. And with the simple coaster brake design, safety and fun aren't mutually exclusive anymore. - The A1 premium aluminum frame is lightweight and built to withstand the tough use by kids, while the geometry features an ultra-low standover that makes it easy for your little ones to fit on and grow with the bike. - Steel coaster brake is a reliable, easy to use brake perfect for safe stops and awesome skids. - 20x2.3" Rhythm Lite tires deliver tons of traction, comfort, stability, and fun over all types of terrain.
Rocky Mountain Edge Jr 20
Get them started young! Everyone deserves a Rocky Mountain, even if you’re not ready to push the pedals yet. - All around kids bike - Extra-low standover clearance for young rippers - Simple 1x drivetrain - Low profile saddle can be slammed down for maximum standover - Quick-release seatpost clamp - Lightweight aluminum fork drops significant weight for young riders - Wider rims and tires for grip and control
Rocky Mountain Edge Jr 24
Get them started young! Everyone deserves a Rocky Mountain, even if you’re not ready to push the pedals yet. - All around kids bike - Extra low standover clearance for young rippers - Simple 1x drivetrain - Low profile saddle can be slammed down for maximum standover - Quick release seatpost clamp - Lightweight aluminum fork drops significant weight for young riders - Wider rims and tires for grip and control
Rocky Mountain Growler Jr 24
Not your typical "big wheel", the Growler Jr comes ready with everything you need to hit the trails. From hucking off curbs, skidding in alleyways, and riding your first sections of singletrack, the Growler Jr is ready to tackle it all. The Growler Jr comes complete with a 1x drivetrain to keep things simple plus-sized tires to help smooth out the bumps. Shred-it hard and have some fun! - Rocky Mountain trail performance for young riders - Big tires for grip and control - Enough travel to keep you out of trouble & tame bounce - Simple 1x drivetrain - Tubeless compatible rims - Stiffer cage spring rear derailleur for chain retention
BMC Blast 20
BLAST's mission is to empower young riders to go out and escape, share experiences and create incredible memories that they will look back on forever. Technology: - Lightweight Frame: Double butted tubes for a lightweight frame with a distinctive and premium look. - Tailored Ergonomics: Bars, levers, cranks and saddle are tailored for the ergonomics of young riders for a comfortable and custom-made ride. - Dedicated Geometry: Inspired by our MTB's and adapted to smaller riders for intuitive and reliable riding. - Powder Coating Finish: A durable and ecological solution to withstand years of daily use. - Control and Safety: Hydraulic brakes and high volume tires provide control and safety on various surfaces with low rolling resistance. - Blast Sticker Kits: The bike can be designed to your own taste with the BLAST sticker kits.
BMC Blast 24
$649.00
BLAST's mission is to empower young riders to go out and escape, share experiences and create incredible memories that they will look back on forever. Technology: - Lightweight Frame: Double butted tubes for a lightweight frame with a distinctive and premium look. - Tailored Ergonomics: Bars, levers, cranks and saddle are tailored for the ergonomics of young riders for a comfortable and custom-made ride. - Dedicated Geometry: Inspired by our MTB's and adapted to smaller riders for intuitive and reliable riding. - Powder Coating Finish: A durable and ecological solution to withstand years of daily use. - Control and Safety: Hydraulic brakes and high volume tires provide control and safety on various surfaces with low rolling resistance. - Blast Sticker Kits: The bike can be designed to your own taste with the BLAST sticker kits.
Strider 14x Sport Kids Balance Bike
$159.99
The 14x Sport will create confidence and riding skills, opening a world of adventure at a young age. As two bikes in one, it sets a new standard as an ideal first pedal bike for children ages 3 – 7 and creates the foundation for instant success. - Fully adjustable seat and handlebars allow the bike to grow with a child - Narrow 22.2mm grips with protected ends - Strider Easy-Ride pedal kit sold separately
Strider 20 Sport
$289.99
The Strider 20 Sport is the perfect bike for individuals with disabilities who are just learning to ride. With solid components, great features, and high adjustability, this bike will grow with an older child into adult years. This Strider walking bike for ages 10+ is the best way to learn to ride.
Strider Classic 12 Balance Bike
$89.99
Strider’s Classic 12 is a lightweight, pedal-less balance bike that allows your child to straddle the bike with both feet on the ground and easily propel the bike by walking or running. This nimble steel bike lets your little one focus on the fundamentals of balancing, leaning, and steering without the distractions and complications of pedals or training wheels. The maintenance-free ultra-light wheels feature industrial foam tires so you’ll never have to worry about a flat. The built-in footrest with grip tape allows toddlers to easily glide with their feet up. Plus, the adjustable-height seat and handlebar let the Classic 12 grow with your kiddo.
Strider Pro 12 Balance Bike
$169.00
Strider’s Pro 12 is a lightweight, pedal-less balance bike that allows your child to straddle the bike with both feet on the ground and easily propel the bike by walking or running. This nimble aluminum bike lets your little one focus on the fundamentals of balancing, leaning, and steering without the distractions and complications of pedals or training wheels. The maintenance-free ultra-light wheels feature industrial foam tires so you’ll never have to worry about a flat. The built-in footrest with grip tape allows toddlers to easily glide with their feet up. Plus, the adjustable-height seat and handlebar let the Pro 12 grow with your kiddo.
Strider Sport 12 Balance Bike
$119.99
Strider’s Sport 12 is a lightweight, pedal-less balance bike that allows your child to straddle the bike with both feet on the ground and easily propel the bike by walking or running. This nimble steel bike lets your little one focus on the fundamentals of balancing, leaning, and steering without the distractions and complications of pedals or training wheels. The maintenance-free ultra-light wheels feature industrial foam tires so you’ll never have to worry about a flat. The built-in footrest with grip tape allows toddlers to easily glide with their feet up. The adjustable-height seatpost and handlebar let this bike grow with your kiddo. Plus, the Sport 12 comes with a second extra-long seatpost for even more range!
Specialized Hotwalk Carbon
$1,000.00
If we want to inspire the next generation of riders, kids deserve better bikes. That’s why we took the same tech behind our world championship-winning bikes and combined it with proportional design to build the ultimate balance bike. - All-carbon frame, fork, handlebars, and wheels. - Lightweight FACT 9r carbon frame. - Carbon wheels with Rhythm Lite tires. - 38% smaller diameter grips—a better grip for little hands. - Low friction Body Geometry saddle, with a carrying handle for parents. - Ground up design in the geometry. - Adult assembly required; tools included. Specs - FRAME Hotwalk Fact 9r Carbon, 95mm Spacing - FORK Hotwalk Fact 9r Carbon, 95mm Spacing - STEM 3D Forged Aluminum, 35mm length, 6 degree, 25.4mm clamp diameter - HANDLEBARS Carbon, 400mm width, 0mm rise, 5 degree backsweep, 15mm grip diameter - GRIPS Specialized, slip-on, 19mm OD, 105mm length - FRONT TIRE Rhythm Lite, Hotwalk Carbon lightweight casing, 12x2.0" - REAR TIRE Rhythm Lite, Hotwalk Carbon lightweight casing, 12x2.0" - SADDLE Hotwalk Carbon - SEATPOST Alloy, 22.2mm
Specialized Jett 20 Single Speed
$475.00
Kids move fast, and grow faster. At times, it can seem like there's a small window for the perfect bike fit. The right bike for a young rider is a delicate balance between too small, too big, and a short-lived just right. If we're going to inspire the next generation of riders, we need to keep kids comfortably riding longer. The Jett is designed so that you'll never fear the growth spurts. We did our homework to understand how kids grow—spoiler alert, kids' arms and legs grow more rapidly than their torso. We took to the books and designed a bike with child-specific touch points that withstand the development of young riders. The Jett is uniquely adjustable, perfectly proportional, and child-liftable-you'll always be set to Jett. The Jett Single Speed features an adjustable handlebar that allows kids to fine tune reach as their arms grow. The narrower saddle and grips were informed by a Retul study on kids to be the appropriately size—with handbrakes on both the 16" and 20". And what's more, we designed the frame and reviewed every component to make the Jett one of the lightest bikes on the market. You're going to have to beg them to get off this bike. - We designed the Jett Single Speed to be uniquely adjustable with longer seatposts and adjustable handlebars so kids can dial-in the perfect riding position as they grow. - Every detail of the Jett Single Speed—including the 130mm Bridge saddle, narrower-diameter grips, and short-reach, tool-less adjustable brake levers—was informed by Retul data from a kids' research group to be perfectly proportional for young riders. - A lightweight bike is simply more fun and the Jett Single Speed's all-new A1 aluminum frame, alloy fork, Pathfinder tires, and single-speed drivetrain make it one of the lightest kids' bikes on the market.
Specialized Riprock Expert 24
$1,500.00
Freedom is the absence of fear. And riding fearlessly requires a bike that can handle your kid's imagination. It's why we designed Riprock to be a mountain bike inclusive of all the features needed for superior ripping, like modern geometry, Ground Control tires, hydraulic disc brakes, internally routed cables, and top-of-the-line suspension. Finally, we threw in a wider-range drivetrain, making Riprock truly the perfect bike to inspire riders to climb higher and tackle the downhills freely. - Kids' specific updates and features create a ride that inspires confidence. A 130mm Bridge saddle, as well as a narrower Q factor and shorter cranks, offer improved alignment between the hip, knee, and ankle to decrease the risk of injury and increase pedal power. Narrow grips and updated frame geometry offer improved bike handling, inspiring riders to ride more. - A lightweight package, complete with an updated frame and a wide-range 11-speed SRAM NX drivetrain, creates the perfect bike to allow riders to easily tackle climbs. - Trail riding starts here. Inspired by Specialized's heritage in making mountain bikes, the Riprock offers modern MTB features such as a slack head tube angle, internally routed cables, hydraulic SRAM Level disc brakes, tubeless-ready Ground Control tires, and a Manitou J-Unit 100mm fork.
Radio Dice 16
$369.99
Built from the ground up for the little guys and girls, the Dice 16" uses a full 6061-T6 alloy frame and crank to keep the weight down and allow the younger riders to shred on a bike without limits. With a short and responsive frame geometry, shorter 127mm 3pc forged alloy cranks, and a 40mm topload stem, this sized-down machine is unlike anything else on the market. From first-time novices to pint-size aspiring pros, the Dice is the perfect machine for those looking to start their journey in BMX.
Radio Dice 18
$369.99
If you're looking for the perfect "in-between" size for the rider a few years away from a full size 20" BMX bike, our Dice 18" is the unquestionable choice. Using a much lighter weight 6061-T6 alloy frame and a cassette hub with 25-9 gearing, the Dice is a bike that any rider would be stoked to be on board.
Radio Zuma 16
$429.99
Buying a bike for your child can be daunting—that's why we developed the Zuma range to make it easier. Based on the concept of a kid-sized MTB bike, the Zuma bikes are incredibly lightweight. They feature a carefully researched geometry and are designed specifically around smaller riders as the perfect balance between a bike for a child to learn the basics on and a more advanced MTB for off-road riding conditions and weekend rides with the parents. These carefully spec'd bikes feature a super lightweight alloy frame and fork with double-wall rims and children's-specific aftermarket components from Promax, KMC, FSA, Vee Rubber, and Satori, making them suit the rider's size perfectly while keeping the look, feel, and ride of a high-end, full adult size MTB. Children are the future, and the Zuma line is designed to give them the best possible start for that future.
Radio Zuma 24
$539.99
Buying a bike for your child can be daunting—that's why we developed the Zuma range to make it easier. Based on the concept of a kid-sized MTB bike, the Zuma bikes are incredibly lightweight. They feature a carefully researched geometry and are designed specifically around smaller riders as the perfect balance between a bike for a child to learn the basics on and a more advanced MTB for off-road riding conditions and weekend rides with the parents. These carefully spec'd bikes feature a super lightweight alloy frame and fork with double-wall rims and children's-specific aftermarket components from Promax, KMC, FSA, Vee Rubber, and Satori, making them suit the rider's size perfectly while keeping the look, feel, and ride of a high-end, full adult size MTB. Children are the future, and the Zuma line is designed to give them the best possible start for that future.
Evo Beep Beep
$149.99
- Durable steel frame with clear-coated finish - 12" wheels with lightweight alloy rims - Standard tires with inner tubes - Ball bearing threaded headset (with 130° steering limit) - Adjustable saddle and handlebar height
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